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Publicasity has won the Italian Furniture company Natuzzi’s UK business on a project basis and has been set to work on the official launch of the company’s Tottenham Court Road store. The agency is also reported to be working on the overall design for the consumer-targeted newsletter which Natuzzi will be offering customers.
Natuzzi, a luxury and lifestyle brand of premium furniture already has a gravitas amongst design aficionados internationally for their elegant and modern furniture designs. The company produces hand crafted armchairs, sofas and living room accessories in the finest quality leather. Promotional activities are expected to drive customers to the store and the theme of the PR project is a celebration of Italy and Italian design.
(Image - Natuzzi Website Logo, Copyright Natuzzi, 2011)
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